Online retailer Piperlime.com ventured out of the virtual world -- and set up shop in NYC for Fashion's Night Out.
Piperlime, which sells everything from Marc Jacobs to L.A.M.B., opened a Pop-Up store in SoHo on Friday -- and stylist Rachel Zoe plus the contestants of "Project Runway" were on hand to celebrate the occasion.
Check out all the fun event pics!
